What Financial Aid Officers Should Prioritize This Semester

Gil Rogers • September 22, 2025

Financial aid officers are on the front lines of access and affordability. Each semester brings its own challenges—tight timelines, shifting regulations, and the never-ending pressure to do more with less. But it also brings new opportunities to improve processes, engage students, and strengthen the impact of your office.


Here are three priorities to keep top of mind this semester:


1. Simplify Scholarship Communication for Students

Students are already overwhelmed at the start of the semester. When scholarship information is buried in long emails or multiple portals, many will miss out on opportunities.


Creating clear, accessible communication channels—and reinforcing deadlines early—can dramatically increase application rates.


2. Build Feedback Into Your Cycle

Students, reviewers, and donors all have insights that can improve your process—but only if you ask.

Gathering structured, meaningful feedback after each cycle helps you identify blind spots and make changes before they become bigger problems.


3. Use Data to Drive Better Decisions

Data doesn’t just help with compliance—it can also surface unmet student need, highlight underutilized funds, and strengthen the case for additional support.


With the right tools, financial aid officers can quickly turn data into action, ensuring aid dollars go where they’re needed most.


Final Thoughts: Balancing Efficiency and Impact

Financial aid officers juggle countless responsibilities, but the scholarship process is one of the most direct ways to change a student’s life. By simplifying communication, listening for feedback, and leveraging data, you’ll not only improve efficiency—you’ll also build trust with students, reviewers, and donors alike.



AwardSpring is here to help you do it all: less paperwork, more awarding.


See how AwardSpring empowers financial aid officers

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